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๐Ÿ’Œ ์‹ค๋ฆฌ์ฝ˜๋ฐธ๋ฆฌ ์ตœ๊ณ ์˜ ๋‰ด์Šค๋ ˆํ„ฐ, Lenny's Newsletter ์„ฑ์žฅ ์Šคํ† ๋ฆฌ

์‹ค๋ฆฌ์ฝ˜๋ฐธ๋ฆฌ ์ตœ๊ณ ์˜ ๋‰ด์Šค๋ ˆํ„ฐ | ๋ ˆ๋‹ˆ์Šค ๋‰ด์Šค๋ ˆํ„ฐ ์„ฑ์žฅ ์Šคํ† ๋ฆฌ (Lenny's Newsletter) | ์„œ๋ธŒ์Šคํƒ Substack | ์—”๋“œ๋ฅ˜์ฒธ | First 1000
๐Ÿ’Œ ์‹ค๋ฆฌ์ฝ˜๋ฐธ๋ฆฌ ์ตœ๊ณ ์˜ ๋‰ด์Šค๋ ˆํ„ฐ, Lenny's Newsletter ์„ฑ์žฅ ์Šคํ† ๋ฆฌ
๐Ÿ’ก
Growth in Reverse์˜ ๊ธ€ "Lenny Rachitsky: The Man Who Built His Email List to Over 377k - Growth in Reverse"๋ฅผ ํ† ๋Œ€๋กœ ์ž‘์„ฑ๋˜์—ˆ์Šต๋‹ˆ๋‹ค.

๋ ˆ๋‹ˆ ๋ผ์น˜์ธ ํ‚ค๋Š” ์œ ๋ฃŒ ๋‰ด์Šค๋ ˆํ„ฐ๋กœ ์—ฐ๊ฐ„ ์ˆ˜๋ฐฑ๋งŒ ๋‹ฌ๋Ÿฌ์˜ ์ˆ˜์ต์„ ์˜ฌ๋ฆฌ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋Š” ์Šคํƒ€ํŠธ์—…์„ ์ฐฝ์—…ํ•  ์ƒ๊ฐ์œผ๋กœ 2019๋…„์— ์—์–ด๋น„์•ค๋น„๋ฅผ ํ‡ด์‚ฌํ–ˆ์Šต๋‹ˆ๋‹ค. ํ•˜์ง€๋งŒ Medium์— ์˜ฌ๋ฆฐ ๊ธ€์ด ์ž…์†Œ๋ฌธ์„ ํƒ€์ž ์นœ๊ตฌ๊ฐ€ ๊ณ„์† ๊ธ€์„ ์จ์•ผ ํ•œ๋‹ค๊ณ  ์„ค๋“ํ–ˆ์Šต๋‹ˆ๋‹ค.
์ด๋ฉ”์ผ ๋ชฉ๋ก๋„ ์—†๋˜ ๊ทธ๊ฐ€ ์–ด๋–ป๊ฒŒ Substack์—์„œ ์ตœ๊ณ ์˜ ๋‰ด์Šค๋ ˆํ„ฐ ์ค‘ ํ•˜๋‚˜๋ฅผ ๋งŒ๋“ค๊ฒŒ ๋˜์—ˆ๋Š”์ง€ ๊ทธ ๊ณผ์ •์„ ์†Œ๊ฐœํ•ฉ๋‹ˆ๋‹ค.

๊ตฌ๋…์ž ์ „์šฉ ์ฝ˜ํ…์ธ ์ž…๋‹ˆ๋‹ค.